Marketing Manager

Green & Tonic

Full-Time • Salary $50,000–$65,000 • On-site (Fairfield County, CT)

About Green & Tonic

Green & Tonic is a health-forward fast casual brand serving nourishing food and drinks to our growing communities. We’re a small, passionate team building a thoughtful brand grounded in clean ingredients, seasonal creativity, and meaningful customer connection. We’re growing fast, and we’re looking for a Marketing Manager who brings both strategy and scrappy, hands-on execution.

Role Overview

The Marketing Manager is responsible for planning, creating, and executing marketing initiatives that drive customer engagement, product awareness, and revenue. This is a highly collaborative role that works directly with our culinary, retail, and leadership teams to bring campaigns to life across digital, in-store, and community channels.

This role is ideal for someone creative, operational, and excited to learn — a marketer who loves storytelling, loves data, and isn’t afraid to roll up their sleeves to make things happen.

Responsibilities

Content & Campaigns

Develop monthly marketing calendars across social, email, SMS, and in-store channels
Write, design, and publish content that reflects the G&T brand voice
Lead creative development for product launches, promotions, partnerships, and seasonal campaigns
Manage social media presence, including daily posting, community engagement, and trend identification

Brand & Partnerships

Strengthen brand consistency across stores, digital platforms, and packaging
Support community partnerships, events, and collaborations
Assist with photo/video shoots and visual asset creation

Performance & Operations

Analyze marketing data to optimize campaigns and improve ROI
Oversee email and SMS list growth and segmentation strategies
Manage advertising budget and vendor/agency relationships
Maintain marketing assets, collateral, and in-store signage

What We’re Looking For

2–4+ years of experience in marketing, ideally in food, retail, wellness, or hospitality
Strong copywriting and visual content skills
Proficiency with Canva or Photoshop, social platforms, and email/SMS marketing tools
Comfortable with basic analytics and performance reporting
A self-starter who can balance strategy with hands-on creative execution
A collaborative team player with a passion for health, food, and community

What We Offer

Salary: $50,000–$65,000
Growth opportunities within a fast-scaling brand
Employee meals
Medical & Dental
A creative, supportive team environment

Marketing Manager

Job Type