Chief Marketing Officer

Summary

The Chief Marketing Officer (CMO) is responsible for leading the overall marketing vision, strategy, and execution for the organization. This executive role oversees brand positioning, revenue-driving initiatives, client strategy, and internal alignment across all departments.

The CMO works closely with the CEO and executive leadership team to ensure each department’s performance aligns with company growth objectives. This role not only drives innovative marketing initiatives but also regularly checking in with department leaders to assess performance, identify opportunities, and ensure cross-functional collaboration.

The Chief Marketing Officer plays a critical role in shaping the company’s growth trajectory, ensuring that every department is aligned, accountable, and contributing to overall revenue and brand expansion. This role bridges strategy and execution ensuring that marketing is not just a department, but a driving force across the entire organization.

Key Responsibilities

• Develop and execute the company-wide marketing vision aligned with organizational growth goals.
• Meet regularly with the CEO to review performance metrics, departmental progress, and strategic initiatives.
• Conduct routine check-ins with all department heads
• Oversee brand identity, messaging, storytelling, and positioning across all channels.
• Apply a strategic lens and focused creative thinking to all major deliverables.
• Ensure consistency and excellence across all creative outputs.
• Stay ahead of industry trends, emerging media platforms, and innovative marketing technologies.
• Facilitate collaboration between departments to improve efficiency and client outcomes.
• Ensure internal communication and transparency regarding performance goals and marketing initiatives.
• Analyze campaign results and organizational impact to continuously optimize strategies.
• Drive measurable growth in brand awareness, client acquisition, and revenue.
• Maintain a results-oriented mindset focused on scalable growth.

Education & Experience

• Bachelor’s degree in Marketing, Business, Communications, or related field required
• 7+ years of progressive marketing leadership experience, with at least 3 years in a senior leadership role.
• Proven experience leading cross-functional teams and driving revenue growth.
• Strong background in brand development, digital strategy, and performance marketing.

Leadership & Communication Skills

• Strong executive presence and confidence.
• Skilled in both written and verbal communication across diverse audiences.
• Ability to translate complex data into actionable insights.

Technical Skills

• Advanced proficiency in Microsoft Office, Google Workspace, PowerPoint/Google Slides.
• Knowledge of Adobe Creative Suite.
• Experience with marketing analytics tools, CRM platforms, and reporting dashboards.
• Understanding of emerging digital platforms and media ecosystems.

Pay: From $80,000.00 per year

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: Hybrid remote in Manasquan, NJ 08736