Global Marketing Manager

At TUMI, we are looking for an enthusiastic and experienced Global Marketing Manager to join our team. This individual will be responsible for leading the global marketing strategy and execution for our brand. The ideal candidate must have experience in brand management, have a passion for results-driven campaigns, and have a deep understanding of the retail and digital landscape. This is an incredible opportunity to make a lasting impact on the TUMI brand and to help us reach our global goals.If you are an innovative and creative marketing professional who loves to think outside the box, is a passionate leader, and has a proven track record of driving success, then we want to hear from you. We are looking for someone who can take our brand to the next level and improve our visibility and reach in the global market. This is an exciting opportunity to make a real difference to a renowned and established brand.

Responsibilities

Develop and execute innovative global marketing strategies to increase brand awareness and customer loyalty.

Lead the planning and execution of integrated marketing initiatives, campaigns, and programs across all channels.

Monitor and analyze the effectiveness of global marketing campaigns and make adjustments as needed.

Collaborate with the sales team to ensure successful execution of marketing programs.

Analyze customer and market trends to inform marketing strategies.

Develop and manage budgets and ensure efficient use of resources.

Utilize analytics to report key performance metrics and trends.

Manage relationships with external vendors and agencies.

Oversee the design and production of marketing materials.

Stay up-to-date on industry trends and advancements.

TUMI is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.