Product Marketing Specialist

Job Description

About NimbleNimble is an AI robotics company building the autonomous supply chain to power fast, efficient and economical commerce. We're training robot AGI to power a proprietary generalist supply chain superhumanoid, the first robot in the world capable of performing thousands of tasks across the supply chain. We've raised over $220M at over $1B valuation and formed a strategic alliance with FedEx to build a national network of autonomous warehouses capable of generating many billions in annual revenue. We are a hardcore and obsessed team of the world's best engineers and operators. If you are obsessed with your craft, enjoy a high-intensity and fast moving high impact environment, are super high agency in getting hard things done and want to be part of building the world's most legendary robotics company at the most pivotal moment in history, we want to work with you.We are on a mission to empower and inspire mankind to accomplish legendary feats by inventing robots that liberate us from the menial. We will accomplish this by training robot AGI to invent and build the Autonomous Supply Chain – everything from the inside of factories and warehouses to your front door – powered by generalist superhumanoids.Our founding team comes from the AI labs at Stanford and Carnegie Mellon and our board of directors include famed robotics and AI legends including Fei-Fei Li (Chief Scientist of AI at Google and Director of Stanford's AI Lab), Marc Raibert (founder of Boston Dynamics), and Sebastian Thrun (founder of GoogleX, Waymo; Stanford Professor and considered the father of autonomous vehicles).Let's be legendary.Why Join Nimble?At Nimble, we are committed to building legendary products, a legendary team, and a legendary legacy. Join us and become part of an ambitious, humble, and resourceful culture where your work will leave a lasting impact on the future of robotics and commerce.Nimble's Core Values:Be relentlessly resourceful - Challenge conventions and overcome obstacles.Be legendary - Be the very best and do work that inspires.Be humble - Prioritize growth, learning, and doing whatever is needed to further the mission.Be dependable - Take ownership and deliver with high agency.The RoleAs Product Marketing Specialist, you will manage brand, content, and growth strategy—working with and reporting directly to the CEO. You'll be responsible for crafting compelling stories about our technology, culture, and impact, and turning them into viral campaigns across LinkedIn, X, Instagram, YouTube, and emerging platforms for recruiting, customer and investor audiences.You are equal parts strategist and creator: someone who understands algorithms and analytics as deeply as storytelling and audience psychology.What You'll DoDrive Viral CampaignsConceptualize and execute high-impact social media campaigns that generate industry buzz and mainstream attentionTurn robotics demos, customer wins, and company milestones into shareable contentExperiment aggressively with formats: short-form video, founder-led storytelling, behind-the-scenes content, live launchesOwn Brand & NarrativeDefine and evolve Nimble's brand voicePosition the company as a category leader in robotics and AIWork directly with the CEO to develop thought leadership contentScale Growth ChannelsBuild and optimize organic and paid social strategiesManage performance metrics (engagement, reach, follower growth, pipeline attribution)Lead influencer, creator, and partnership collaborationsLead Content ProductionOversee video production (demos, explainer videos, viral shorts)Create content calendars aligned with product and company milestonesManage external agencies, freelancers, or internal creative teams as neededData-Driven ExecutionA/B test content formats and messagingUse analytics tools to refine targeting and maximize ROITranslate social engagement into measurable business impactWhat We're Looking For5+ years in product marketing, brand marketing, or social media leadershipProven track record creating viral campaigns (include portfolio links)Deep understanding of social algorithms and audience growth mechanicsStrong video-first mindset (experience with short-form video platforms preferred)Exceptional storytelling and copywriting skillsExperience in startups, robotics, AI, or hardware is a plusComfortable working directly with executive leadershipBias toward experimentation, speed, and measurable resultsWhat Makes You Stand OutYou've built a brand account from 0 → 100K+ followersYou've launched campaigns that were covered by major media outletsYou understand technical products and can translate them into compelling storiesYou thrive in fast-moving, high-ownership environmentsCompensation & BenefitsSalary range: $140,000 - 190,000Generous equity packageComprehensive health, dental, and vision benefits401(k) planFlexible PTOWork alongside world-class engineers and operators shaping the future of roboticsWhy This Role MattersRobotics is having its breakout moment. This role will define how the world sees Nimble Robotics. If you're excited to turn breakthrough technology into cultural relevance—and build a brand that people can't stop talking about—we want to hear from you.Culture:We embrace challenges and strive to make the impossible possible each day. We're not in this to do what's easy or to be mediocre. We want to create something legendary and leave our mark on the world. We're ambitious, we're gritty, we're humble and we're relentlessly resourceful in pursuit of our goals. If this sounds like you then you might be a great fit!Nimble Robotics, Inc. is an equal opportunity employer. We make all employment decisions based solely on merit. We provide equal employment opportunity to all applicants and employees without discrimination on the basis of race, color, religion, national origin, ancestry, disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, sexual orientation, age, military or veteran status, or any other characteristic protected by applicable state, federal or local laws.Nimble's BenefitsUnlimited Flexible Time OffEnjoy the time you need to travel, rejuvenate, and connect with friends and family.Health InsuranceNimble provides medical, dental, and vision insurance through several premier plans and options to support you and your family.Paid Parental LeaveEnjoy paid bonding time following a birth.Commuter BenefitsTake the stress out of commuting with access to fully-paid parking spots.Referral BonusGet a cash bonus for any friend or colleagues that you refer to us that we end up hiring.401kContribute towards a 401k for retirement planning.EquityBe an owner in Nimble through our equity programLink: Nimble Closes $106 Million Series C Funding Round, Scales Fully Autonomous Fulfillment with FedExLink: FedEx Announces Expansion of FedEx Fulfillment With Nimble Alliance