Product Marketing Manager - Interventional Imaging M/F (30265)

At Guerbet, we build lasting relationships so that to enable people to live better. This is Our Purpose.

We are a global leader in medical imaging, offering an extensive portfolio of pharmaceuticals, medical devices, digital and AI solutions, for diagnostic and interventional imaging. As a pioneer in the field of contrast products since the last 95 years ,we continuously innovate. We dedicate 10% of our revenue to Research & Development such as to improve the diagnosis, prognosis and quality of life of patients.

Achieve, Cooperate, Care and Innovate are the values that we share and practice on a daily basis.

Working at Guerbet is not only being part of a multicultural team of 2,600 people across more than 20 countries, but, it is above all about playing a unique role in the future of medical imaging.

For more information on Guerbet, go to www.guerbet.com and follow Guerbet on Linkedin, Twitter, Instagram and Youtube

WHAT WE ARE LOOKING FOR

We are looking for a dynamic and driven Product Marketing Manager - Interventional Imaging to join our Marketing team. This role will be responsible to plan and deliver U.S. brand strategies and marketing initiatives to support and help maximize sales of our interventional imaging products. The Product Marketing Manager will work with the Head of Marketing in achieving and/or exceeding all associated franchise objectives.

YOUR ROLE

Leads multiple complex projects for the interventional imaging business unit.
Develops and implements product promotional programs, directs development of marketing materials and training programs for use of materials. Responsible for managing the various marketing projects throughout the entire process including development, planning, budget management, and PRC review.
Maintains a high level of market intelligence to identify key trends as well as voice of customer for development of long-term strategic marketing plans.
Carries out responsibilities in accordance to organizations' policies, procedures
Works closely with sales management and training to support the various brands in the medical device and software franchise as necessary.
Works with and helps manage the assigned agency relationships while interfacing with them on a regular basis
Works with the Head of Marketing in establishing and implementing annual brand plans that include full range management, collateral development and the implementation and execution of strategic promotional and tactical programs.
Works with the Head of Marketing to manage the lifecycle of the brands and products assigned with a focus on growth and profitability.
Assists with the complete annual competitive review of the interventional imaging brands.
Supports selling efforts (targeting pricing and promotion strategies, etc.) and acts as a brand ambassador for scientific meetings, events, promotions and dedicated sales calls. Performs monthly forecasting in consultation with sales.
Works closely with Key Opinion Leaders and Regional Opinion Leaders.
Works with Head of Marketing in preparation and presentation of materials for sales/marketing update meetings. Presents at these meetings as necessary.
Provides feedback to D&E on device and software enhancement requests from customers.

YOUR BACKGROUND

Business/Marketing Bachelor's degree with minimum of 5-7 years related sales and marketing experience in the pharmaceutical or diagnostic industry. This may include marketing, medical strategy, sales or sales training experience
MBA preferred
Pharmaceutical, medical device or interventional imaging marketing experience preferred
Microsoft Word, Excel, Powerpoint (Intermediate to Advanced)
Possesses knowledge of the Interventional Imaging marketplace
Knowledge of Sales and Marketing trade practices and applications in the pharmaceutical industry including FDA and other pertinent compliance regulations and requirements

We offer continued personal development. When you join Guerbet, you :

Are choosing a global leader with recognized expertise in diagnostic and interventional imaging,
Are joining our 2820 collaborators who are committed every day to offering innovative solutions to improve quality of patient's life all over the world,
Are joining a company where we value diversity of talents coming from various horizon.

We # Innovate # Cooperate # Care #Achieve at Guerbet.

Guerbet is an Equal Opportunity Employer. As an organization, we believe that no individual should be discriminated against because of their differences, which includes the following: age, disability, ethnicity, gender, gender identity and expression, religion, or sexual orientation. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, or any other basis as protected by federal, state, or local law. Guerbet is committed to diversity, equity, and inclusion.

Guerbet provides accommodations to applicants and employees with disabilities. If you need an accommodation to apply for a position please send an email to careers@guerbet.com or you can also call this number +19843443717

Product Marketing Manager - Interventional Imaging

Job Type